Last Friday, an Amazon warehouse in Alabama held a historic vote on whether to unionize. The vote drew national attention, as it would be the first worker’s union for the online retail giant. But in advance of the vote, Amazon’s various Twitter accounts targeted high-profile politicians who were pushing for the union vote and speaking against Amazon. One tweet in particular went viral and took national attention – a response to Madison’s own representative in Congress – for sharing a complete lie about the conditions of its workplaces.
This week on New Domains, we look into the history behind Amazon’s anti-union tactics on Twitter that led to the now infamous reply to Representative Mark Pocan.